The license owner, or Licensee, is the contracting party, whose name is mentioned on the license document.
The Invoicee is the party who is paying for the license.
If you purchase directly online from us, Invoicee and Licensee are the same.
The User, or End-User, is the party installing the fonts, and making a use of them as described in the EULA. We require that all Users be bound by the terms of the EULA.